I was looking for evidence that QR Codes are gaining momentum. I’ve been doing research on then for months now. I just wanted to share this Google Insights chart of “QR Codes” in the US. It shows how searched for this term have grown over the past years. Obvious significance here would be the seemingly exponential growth pattern since 2009. I attribute this to the explosion in the smartphone market growth:
On an unrelated note, I have many blog posts in the hamper, partially written. You will likely not see them for a bit though as I’m moving across town between this weekend and next.
I just ran across an interesting use of QR Codes. icoulddothat.org uses QR Codes to do what they do best. That is to connect real-world places or objects to information on the web. Yes, there are MANY other uses, but this is the biggie. Their website is basically a very simple blog-style gallery of street [...]
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Geolocation by johnrhopkins Geolocation isn’t anything new. It has, in a sense, been around since we began to locate object or places on a map with relative accuracy. According to Wikipedia.org‘s entry on the subject: Geolocation is the identification of the real-world geographic location of an object, such as a cell phone or an Internet-connected computer [...]
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This is really last year’s news, but since I’ve just begun discussing QR Codes here, I thought I’d quickly share some amazing work by Takashi Murakami with Creative Agency, SET [language: Japanese]. He is noted as the first one to take QR Codes beyond their black & white block structure. The code above was created [...]
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My first experience with SCVNGR was via a window sticker at Dottie’s True Blue Cafe in San Francisco’s Tenderloin District much like one of the Google Places window stickers. It is, by the way, the BEST breakfast I’ve ever had. SCVNGR is one of the many geolocation games/systems that are popping up on many smartphones across [...]
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ARE0065 by Fabrice de Nola I found this to be an interesting use for QR Codes. It is a map of Rome with the codes set on specific, most likely touristy locations. You can find a detailed image of the painting here. Each QR Code, in this instance, links to a Wikipedia article. This is [...]
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You’ve likely seen them from time to time. They were originally created in Japan as a quickly scannable barcode for tracking automotive parts. They take up about the same physical space as a traditional barcode, but can store MUCH more information (20 digits vs. 7089). There are other types of 2D Barcodes, but none can [...]
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Imagine you own a grocery store and one of the biggest advantages to your customers is the fact that you have the lowest prices. From a customer’s point of view, it isn’t a simple task to quickly compare prices between stores. It is time-consuming and often the stores don’t carry the same items. Many stores [...]
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I just read a rather laughable post titled “Forrester: Why Most Marketers Should Forgo Foursquare“ on Advertsing Age’s website (adage.com). It basically suggests that marketers should not look at leveraging geolocation tools like Foursquare because the current audience is too small. This is the PERFECT time for brands large and small to get into geolocation. This is [...]
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I’ve been busy lately… well not really, but as busy as I want to be. I’ve been working as a freelancer for the past year, and frankly, it has been pretty damned nice. I work when I want and for who I want. I get to do things that I believe in for people and [...]
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