First I have to say that I rather enjoy using Foursquare. Badges are fun and sometimes irreverent. I’ve even made real-world connections due to checking in with it. One such instance even lead to a job interview. Pretty cool. So, on to the point. Being a mayor of a happening spot is a cool, right? [...]
Geolocation
icoulddothat.org uses QR Codes to connect Real and Digital worlds
I just ran across an interesting use of QR Codes. icoulddothat.org uses QR Codes to do what they do best. That is to connect real-world places or objects to information on the web. Yes, there are MANY other uses, but this is the biggie. Their website is basically a very simple blog-style gallery of street [...]
Geolocation 101
Geolocation by johnrhopkins Geolocation isn’t anything new. It has, in a sense, been around since we began to locate object or places on a map with relative accuracy. According to Wikipedia.org‘s entry on the subject: Geolocation is the identification of the real-world geographic location of an object, such as a cell phone or an Internet-connected computer [...]
SCVNGR is going places
My first experience with SCVNGR was via a window sticker at
QR Codes 101
You’ve likely seen them from time to time. They were originally created in Japan as a quickly scannable barcode for tracking automotive parts. They take up about the same physical space as a traditional barcode, but can store MUCH more information (20 digits vs. 7089). There are other types of 2D Barcodes, but none can [...]
iPhone/Android App Idea: Grocery Comparison
Imagine you own a grocery store and one of the biggest advantages to your customers is the fact that you have the lowest prices. From a customer’s point of view, it isn’t a simple task to quickly compare prices between stores. It is time-consuming and often the stores don’t carry the same items. Many stores [...]
Advertising Age = Missing the boat on Foursquare?
I just read a rather laughable post titled “Forrester: Why Most Marketers Should Forgo Foursquare“ on Advertsing Age’s website (adage.com). It basically suggests that marketers should not look at leveraging geolocation tools like Foursquare because the current audience is too small. This is the PERFECT time for brands large and small to get into geolocation. This is [...]
I’m back and I have some ideas
I’ve been busy lately… well not really, but as busy as I want to be. I’ve been working as a freelancer for the past year, and frankly, it has been pretty damned nice. I work when I want and for who I want. I get to do things that I believe in for people and [...]