Obviously URL shorteners are widely used on twitter. How else would you share something like this? http://thelongestlistofthelongeststuffatthelongestdomainnameatlonglast.com/ The issue that most concerns me is what happens when the shortener goes down? And they DO go down, sometimes forever. URL shorteners add an additional variable. Variables are necessary, but the more moving parts a machine has, [...]
Social Media
Best uses: Foursquare Mayors vs. Other rewards
First I have to say that I rather enjoy using Foursquare. Badges are fun and sometimes irreverent. I’ve even made real-world connections due to checking in with it. One such instance even lead to a job interview. Pretty cool. So, on to the point. Being a mayor of a happening spot is a cool, right? [...]
icoulddothat.org uses QR Codes to connect Real and Digital worlds
I just ran across an interesting use of QR Codes. icoulddothat.org uses QR Codes to do what they do best. That is to connect real-world places or objects to information on the web. Yes, there are MANY other uses, but this is the biggie. Their website is basically a very simple blog-style gallery of street [...]
Geolocation 101
Geolocation by johnrhopkins Geolocation isn’t anything new. It has, in a sense, been around since we began to locate object or places on a map with relative accuracy. According to Wikipedia.org‘s entry on the subject: Geolocation is the identification of the real-world geographic location of an object, such as a cell phone or an Internet-connected computer [...]
SCVNGR is going places
My first experience with SCVNGR was via a window sticker at
QR Codes 101
You’ve likely seen them from time to time. They were originally created in Japan as a quickly scannable barcode for tracking automotive parts. They take up about the same physical space as a traditional barcode, but can store MUCH more information (20 digits vs. 7089). There are other types of 2D Barcodes, but none can [...]
Advertising Age = Missing the boat on Foursquare?
I just read a rather laughable post titled “Forrester: Why Most Marketers Should Forgo Foursquare“ on Advertsing Age’s website (adage.com). It basically suggests that marketers should not look at leveraging geolocation tools like Foursquare because the current audience is too small. This is the PERFECT time for brands large and small to get into geolocation. This is [...]
Been a while
Man, I turn around and realize that I’ve been ignoring my blog. Sorry folks. Not that what I’m adding tonight is terribly noteworthy… just a nametag, woohoo! The nametag is for any Social Media Club meeting. Two files. One is the generic, download and print PDF version, the other is the PSD (Photoshop) version with [...]
Another story about getting fired because of myspace?
Today, during lunch at Arby’s, I saw a story about someone getting fired because of something they said online. Sure, there are PLENTY of these stories and I’ve written on this subject from a job-seeker’s point of view in the past. This one is a little different. This time, the comments the employees were terminated [...]
Review: Topify
I found a rather nice 3rd party tool for responding to follows and direct messages from twitter users.
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